Transform Your Marketing Strategies with the SOSTAC® Marketing Planning Methodology
Become a Certified SOSTAC® Planner with LMC Associates - a licensed training provider.
Join Us for an Inspiring SOSTAC® Masterclass Course (delivered over 4 x half-days online)
Embark on a journey of strategic brilliance with Lydia McClelland. Over four engaging half-day online sessions, you will master the art of creating flawless marketing plans using the acclaimed SOSTAC® methodology and earn your SOSTAC® Certification.
Create the Perfect Digital Plan using SOSTAC®
Whether you're devising a comprehensive marketing strategy or fine-tuning specific tactics like SEO or email marketing, SOSTAC® is your ultimate ally. In this masterclass, you'll learn to apply the SOSTAC® planning framework to elevate your Marketing Strategy and Digital Marketing Plans to new heights.
What Will You Gain from the 4 x half-days SOSTAC® Certified Planner Masterclass?
Across these four sessions, you'll acquire the skills to think, act, and plan strategically. You'll leave with a detailed masterclass workbook, and a SOSTAC® planning template, ready to shape all your future marketing endeavours.
You will learn to
1 / Analyse Your Market
Understand your market dynamics
2 / Clarify Your Objectives
Set clear, achievable goals.
3 / Develop Your Strategy
Formulate robust, effective strategies.
4 / Exploit Tactical Channels
Utilise key marketing channels to their fullest.
5 / Avoid Classic Mistakes
Sidestep common pitfalls and errors.
6 / Measure and Improve Performance
Embrace a culture of continuous improvement.
7 / Implement Best Practices
Apply expert tips, techniques, and golden rules.
Who is Lydia McClelland?
Lydia McClelland is a seasoned marketing mentor, trainer, and consultant with a wealth of experience in crafting effective marketing strategies. Her dynamic teaching style and deep expertise will guide you through the intricacies of SOSTAC®, ensuring you gain the most from this masterclass.
Why become a SOSTAC® Certified Planner?
Enhance Your Planning Skills
Build confidence in creating effective marketing, business, and campaign plans.
Develop Strategic Insight
Learn to craft robust strategies, reduce risks, and make better decisions.
Achieve Professional Certification
Boost your CV with a prestigious certification.
Network With Peers
Network with Peers – Connect with a community of certified professionals and access exclusive resources.
Gain Practical Knowledge
Improve existing plans and help others develop better, more consistent strategies.
Gain Competitive Advantage
Stand out in the marketing field with recognised certification, showcasing your advanced planning skills to employers or clients.
Get your free SOSTAC® template
Who Should Attend
SOSTAC® Training?
This masterclass is ideal for:
CMOs
Marketing Directors
Heads of Marketing
Marketing Managers
Business Owners/Managers
Marketing Consultants
Where can I study and get qualified in SOSTAC® in Ireland?
LMC Associates has an exclusive partnership with PR Smith and we are the ONLY licensed SOSTAC® Certified Training Company in
N. Ireland, offering in-person and online training across Ireland.
How much does it cost to get certified in SOSTAC®?
The SOSTAC® Certified Planner Masterclass Programme is either delivered as 2 x full-day in person training or 4 x half-day virtual training delivery.
In-house delivery: for in-house delivery and pricing please contact LMC Associates directly. In-house delivery is perfect if you have 6 or more members of an organisation wishing to learn and develop together.
Open Programme Delivery: our next Open Programme in 2024 will take place in November 2024 and is delivered online over 4x half-days. Investment is €595.
Places are limited to ensure a quality learning experience. This open programme will be delivered over 4x half days virtually.
Additional costs for accreditation:
Should you wish to become accredited in SOSTAC®, please note the following additional costs which are paid directly to SOSTAC® . Those resgistering from outside the UK are exempt from VAT. Please note these costs are in GBP.
SOSTAC® Associate Online Exam: £125 (open to anyone 16+ who has attended the training).
SOSTAC® Certified Planner Online Exam: £195 (you must have already passed the SOSTAC® Associate Exam OR have a degree in marketing OR have at least 5 years marketing experience in order to sit this level).
LMC Associates is a licensed SOSTAC® Training Company.
